Protobrand is a full-service research consultancy with a unique technology. We refuse to believe the perfect study can’t be crafted.
If you have a business need, we’ll find the ideal blend of measurements to solve it. With research tools to illuminate the path for your business growth, we partner with you throughout the journey to help drive your business forward.
Distill what your brand means to consumers and begin to manage it strategically
Take the pulse of your target audience and discover category growth opportunities including functional, social and emotional needs and desires
Identify the most promising growth opportunities and optimize the innovation pipeline