About us

Protobrand is a technology powered market research consultancy that empowers brands with game-changing insights. With a strong culture of innovation, we apply behavioral science to build cutting edge technology research methods and reveal true consumer motivations.

We are dedicated to bringing our core values into everything that we do, and we take pride in our diversity, social responsibility, and dedication to positive environmental change. With offices in Boston, Toronto, Amsterdam and Stockholm, Protobrand is committed to building value-centric relationships with our clients around the world.

1% for the planet

Our team

Owen Jenkins

VP Client Services

Karla Chavez Hernandez

Head of Research Operations

Rahul Kaul

Research Manager

Milena Espíndola

Data Analyst

Maureen Kade

Client Services Representative

Hongyu Zhou

Board Member

Marc Chester

Director of Business Development

Anders Bengtsson

Chief Evangelist and Innovation Officer

Coco Wang

Research Analyst

Senior Research Manager

Carolyne Vazquez Carrillo

Research Analyst

Peter Costa

Head of Client Services

Ziling Li

Data Analyst

Pal Marton Afzelius


Lakshmi Ravichandran

Senior Research Manager

Rafael Mardones

Software Developer

Yulong Shao

Market Research Intern

Kamran Azari

Software Developer

Hytham Steitieh

Senior Research Analyst

Georgia Zhuang

Head of Research and Insight

Alex Daglish

Data Management Leader

John McGarr

SVP, Growth Strategist

Sinu Varghese

Research Manager

Emily McIndoe

Market Research Intern

Andrew McDonough

Director of Research

Proud member of 1% for the planet

Protobrand Joins 1% for the Planet

At Protobrand, we strive to live our values every single day, and we are excited and proud to announce our membership in 1% for the Planet.

Today more than ever we are all realizing how deeply connected that we are, with each other and with the earth.  As a team, we value these connections and feel a responsibility to do our part and take action for the future health of our home planet and for our fellow humans.

Beginning January 1st, 2021, with every project that you conduct with Protobrand, you will be contributing to a better, more sustainable world.  We have committed to giving 1% of total revenues each year to a grassroots environmental organization that partners with 1% for the Planet, and that we feel best aligns with our values as a team and will make the greatest impact.

The goal of our membership is not just to give back as a company, but to encourage and inspire our individual team members and those who work with us to do the same.  Donations can come in all different forms, from monetary donations to in-kind donations and volunteer work with our non-profit partners.  In this way, we are able to share our passion for caring for our environment with others, and build networks and lasting relationships with organizations that are working tirelessly across the globe to protect our planet and its resources.

If you’re interested in learning more about 1% for the Planet, or how you can get involved, click here.  Throughout the year, we’ll also be highlighting specific ways that Protobrand is exercising our membership in an effort to increase awareness for our partners and, hopefully, to inspire others to look for ways that they too can positively impact the future of our planet.